Advertising and Marketing News, Headlines and Latest Stories on Yahoo! News
Managed Marketing, a Leading Small Business Marketing Firm, Says That Most Small Businesses Are Missing Out on a Very Lucrative Opportunity That Sits Right Under Their Noses.Portsmouth, NH (PRWEB) June 30, 2011 With most small businesses narrowly focused on attracting new customers into their business, one marketing consulting company reveals how you can find an immediate windfall of cash just …
Experience Advertising, a leading affiliate program management agency or OPM, with 50 exclusive clients on affiliate networks like CJ.com, LinkShare.com and ShareASale.com, has been rated the top affiliate marketing company for June 2011, by topseos.com, an independent online marketing and agency review website.
Marketing Matters Wins Communicator Award for Social Media Campaign
Marketing Matters , a strategic integrated public relations, marketing and advertising agency, has been honored by the International Academy of Visual Arts IAVA and the Communicator Awards as the recipient of 17th Annual ldquo;Award of Excellencerdquo;…
[HIGHLIGHT] A presentation of the best TV commercials and campaigns, with about 40 advertisements from around the world, to share with participants from the communications and marketing industry.Included were the “Bing-Jay Z” campaign, a collaboration between Bing, a search engine targeting the youth audience, and the famous American rapper Jay-Z; and “The World’s Biggest Hug” to promote …
Advertising Commitment Strong for Certain Retail Industries
Although several experts stress the importance of not decreasing advertising budgets during economic downturns, this is still often one of the first expenses to be cut. This not only hurts the business’s growth, but even greater pain is felt by marketing and PR firms. With retail improving, you can expect advertising budgets for retailers to begin to increase again as well. …
DealingLocal Combines Group Marketing Power with Buy Local Movement to Revolutionize Local Deals
Free introductory offers are promoted to the customers of participating nearby businesses. Consumers earn rewards following and sharing deals from their favorite neighborhood businesses.San Francisco, CA (PRWEB) July 01, 2011 Until today, local businesses relied on store visability, word of mouth and other traditional advertising methods to build a customer base. Now, with the launch of …
HOW TO: Leverage Location for Better Ad Campaigns
David Staas is senior vice president of marketing at JiWire, overseeing the marketing and product management of JiWire’s location-based media channel that reaches the on-the-go mobile audience. He has more than 13 years of marketing and product management experience in the mobile and advertising industries.
Industry leaders set the benchmark for AOTY 2011 of the Year Awards 2011
KUCHING: Advertising + Marketing’s (A+M) Agency of the Year Awards (AOTY) is back for its third year, its voting process includes a prominent judging panel made up of client side marketers from every agency’s dream list.
Michigan Sugar Co. and others take on ‘corn sugar’ marketing campaign in court
Monitor Township-based Michigan Sugar Co. recently joined two other sugar producers in a false advertising lawsuit against the Corn Refiners Association over their “corn sugar” marketing campaign.
NRG Dog Food — No Gimmicks Required
In a competitive industry such as pet products, companies are constantly trying to find a way to win over consumers through the use of marketing, advertising and unique gimmicks. Sometimes people just want an excellent product. NRG pet products out of Canada, makers of NRG dog food and treats, have done just that. NRG’s dehydrated whole foods dog food, Canada’s premier dehydrated dog food, is …
US Online Advertising Sees Strong Growth in Q2, Paid Search Dips in June
Online advertising saw strong spend growth in the second quarter, according to a report released today by IgnitionOne, a leading provider of performance marketing technology and services, managing more than $1 billion in online advertising for some of the world’s largest brands and their agencies, including Chico’s, Ann Taylor, La Quinta and more.
Michigan Sugar Co. and others take on ‘corn sugar’ marketing campaign in courtBusiness briefsAndrea Kennedy new advertising director for BGExclusive: Myspace to Be Sold to Specific Media for $35 MillionAmazon Starts an Ad Network, Powered by Your DataUSPS in Midst of $100 Million Agency ReviewWe Call It Brown. They Call It ‘Weekend in the Country.’AOL Moves the Furniture Around Some More, With Brod to PatchAnnie Leibovitz Turns Personal Trainer for Nike Print Ads
Mail this post
